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the growth difference the growth advantage

As our name implies, growth marketing excels at business growth and marketing consulting for small businesses interested in leveraging online media channels to increase their sales.

We take the guesswork out of growing your business by analyzing profiling data for your market and customer types and using our unique set of growth marketing calculators to identify the online marketing opportunities most likely to result in the best return on investment for your business.

What sets us apart: 30 years of award winning business acumen and proven online marketing strategies and results. more>

Why choose us: Our consulting practice is built on trust, proven success, long term relationships and referrals. We only select clients we know we can help succeed, and we guarantee your complete satisfaction with our services.

With growth marketing, every one of our clients has the advantage of working directly with a senior marketing consultant, not second string assistants and support staff.

Unlike other consultants who try to be all things to all businesses, growth marketing specializes in leveraging websites, email, search, social media and online analytics to increase sales and the customer bases of small businesses.

Our specialties include:
» business growth strategy and marketing plans
» website and content development
» search, social media and email marketing
» online analytics, insights and digital PR

We value the relationships we build with our clients and take pride in the contributions we've made to helping grow their businesses. Learn more about what our clients are saying about their experiences with growth marketing.


the growth blog

The Future of Marketing in 2011 and Beyond

the growth blogImagine the growth of your business being primarily driven by what your customers experience and share rather than by the size of a marketing budget.

As social networks and online communities continue to grow in popularity, size, and impact, they are fast becoming the new commerce.  These non-traditional influencers are shaping the future of buying behavior as more and more consumers turn to trusted friends and networking contacts to validate their purchase decisions.

In 2011 and beyond, businesses will continue to wean themselves off just using traditional marketing channels and become more dependent on customer feedback and experience sharing.  This trend will gain momentum as consumers find they’re better informed after tapping into their social networks rather than relying on what companies convey in advertising campaigns.

In order to grow and thrive in the coming decade, brands must excel at the fundamentals of good business and embrace social networking as the preferred marketing channel.   Great products backed by exceptional customer service will be the norm for those businesses that top consumers’ raves and faves list.  Yes, it’s a return to business basics and a departure from perception is reality.  Consumers will base their brand loyalty on what they actually experience and learn from those in their social network, and businesses will find it increasingly difficult to persuade buyers based solely on their marketing messaging.

The future of marketing as a social network driven phenomenon is here to stay.  It’s an exciting time and perhaps a bit scary for those businesses that don’t have a clear understanding and plan in place for competing and succeeding in the new commerce.   You’d be well served to find a knowledgeable and trusted business coach that can provide the necessary insights and guidance in 2011 and beyond.


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